Product Training Draws 182 Dealer Salespeople

SEFA’s second national sales conference of the year—“the fall edition”—drew a crowd to Columbus, Ohio, October 3-6. The product training event was attended by 182 salespeople from SEFA dealerships.

Nearly four dozen manufacturers were on hand to conduct training. The conference also offered an Anchor Hocking glass factory tour, ServSafe certification and SEFA marketing classes, and training with AutoQuotes on AQSku and AQDesign.

SEFA, based in South Barrington, Ill., has 60 E&S dealer members.


Ron Kochman

KCL Co-Founder Ron Kochman Passes Away at 85

Ron Kochman co-founded the foodservice design technologies company KCL in 1985 with his son, Kevin Kochman.

Dolly Llama 1200x800 1

Expansion Roundup: A Look at Where 5 Brands Are Headed Next

This week in Expansion Roundup, FER takes a look at growth plans for Starbucks, Pizza Pizza Limited, The Dolly Llama, Twin Peaks and Blaze Pizza.

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