Bettcher Names Nolff Area Sales Manager

Bettcher Industries has tapped Gregory Nolff as Area Sales Manager in the company’s Food Service Equipment Group.  In this position, Nolff is responsible for the sale of all Bettcher foodservice equipment to operators and authorized channel partners in states and provinces located in the western part of the United States and Canada. He also is responsible for identifying, recommending, directing and managing all aspects of Bettcher’s distributor channel partner relationships in the Western Region territory.
 
Nolff is a veteran of more than 30 years in the foodservice equipment industry, including more than a dozen years at Henny Penny Corp., progressing from a post as regional sales manager to serving as strategic accounts manager. 
 
Denny Romer, director of foodservice sales at Birmingham, Ohio-based Bettcher, welcomed Nolff to the company. “His extensive background and experience in the industry include wide-ranging experience managing national sales efforts targeting precisely the kind of companies that use our products. Gregg’s qualifications align well with our goal of providing innovative equipment solutions that increase productivity and achieve complete customer satisfaction.”