Yum! China Buys Food Delivery Company
Yum! China is betting on delivery to keep sales growing for its Pizza Hut and KFC brands. The company is buying a controlling interest in online food delivery company Daojia.com.cn for an undisclosed sum. Founded in 2010, Daojia.com.cn’s business focuses on higher-end orders in major Chinese cities including Beijing, Shanghai, Shenzhen and Guangzhou. It also operates the food-delivery service Sherpa’s, and has partnered with over 6,000 brands and restaurants, providing services for more than a million family customers.
