Blanco Professional Signs On With Amazon Business

Catering equipment manufacturer Blanco Professional has rolled out changes to its UK strategy, and paramount among them is a new agreement with Amazon Business, which will initially see Blanco Professional’s lighter equipment sold through Amazon’s professional division.

The UK is the first country where the German-based manufacturer has signed this kind of agreement. “The UK is a starting point, and we will then look to roll out elsewhere,” says Stefan Deeken, global key account manager.

The next phase of the distribution agreement will be rolled out in March, when some heavier equipment will be added to Blanco Professional’s portfolio on Amazon. The company states the move will not affect the rest of Blanco Professional’s UK, and emphasized that Amazon Business will receive no preferential pricing.