Greenwald Adds Walk-In Manufacturer Everidge to Line Card
Columbus, Ohio-based Greenwald Sales and Marketing is stepping into a new product category—walk-in coolers and freezers—after entering into an agreement to begin representing Everidge.
Based in Plymouth, Minn., family-owned Everidge has been manufacturing walk-in coolers and freezers since 1939. The company also is a maker of display coolers, prep tables, vacuum sealers, sous vide and more and includes the brands CrownTonka, International Cold Storage, LoTemp Doors, PrepRite and ThermalRite.
With Everidge in the lineup, Greenwald Sales and Marketing says it can reach a larger pool of end-users while significantly impacting the back-of-the-house in various hospitality and foodservice marketplaces.
“When we decided to expand our product category offering, it was imperative that we aligned with a company that shared our core values, and Everidge is a perfect fit. We could not be more excited to undertake this partnership with such a fantastic brand,” says Melissa Greenwald, principal, in a press release.
Greenwald Sales and Marketing, which already represented makers in the product categories of smallwares, light equipment and tabletop, will represent Everidge in Ohio, Kentucky, West Virginia and western Pennsylvania.
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