Manufacturers’ Rep Expands North of the Big Apple

Tri-State Marketing Associates has announced the expansion of its rep coverage into upstate New York.

There, the firm will represent the following lines: Barfly Mixology Gear, Char, Hoshizaki, Mercer Culinary and Vollrath.

Foodservice industry veteran Mark Olson will lead the expansion. Olson also currently serves as the mayor of the Village of Fayetteville, N.Y.

“Knowledgeable, reliable, and dedicated, Mark will undoubtedly bring a wealth of support to the dealer, operator and consultant communities,” the company said in its announcement.

Tri-State Marketing was founded in 1999 by Lynne Schultz and Bart Gobioff, who both have ties to the firm’s new territory.