Smoothie King Boosts Northern Footprint

Smoothie King offered an update on its efforts to expand its northern footprint. The brand has increased its presence throughout the northeast and Midwest by 85% over the past five years, with northern markets accounting for about 358 Smoothie King locations, up from 193 in 2020.

As part of the northern expansion, in July, Smoothie King will open its first-ever location in Penfield, N.Y. The location marks one of three planned for the area. Overall, Smoothie King has increased its store count in New York from 15 locations in 2020 to 32 locations today.

“Consumers everywhere are looking for convenient options that support their health and wellness goals, and our continued expansion allows us to bring our vision to new communities throughout New York and beyond,” says Chris Bremer, Smoothie King’s chief development officer, in the release.

Smoothie King has more than 1,200 units nationwide. In 2025, it introduced its first nationwide rollout of food items.