Specifi Appoints Vice President of Sales as It Enters North American Market

The foodservice equipment specification company Specifi has appointed Craig Foy as vice president of sales for North America.

Foy joins Specifi as the company prepares to offer its revamped suite of foodservice specification software, which includes quote, design and content management solutions, to the North American market.

The new vice president is well-known in the North American foodservice equipment industry, having held sales leadership roles with Crown Brands, Villeroy & Boch and EMI Yoshi.

“I’m pleased to be joining a company at the forefront of innovation in the technology side of the industry,” says Foy. “Specifi’s latest solutions are perfect for the North American market and can position many dealers, consultants and manufacturers for rapid growth during this critical time.”

Specifi, headquartered in Chicago and Venice, Italy, is owned by Wolters-Althoff Investments, LLC, the investment arm of a U.S.-based family office led by Robert Wolters Jr. In addition to Specifi, WAI manages businesses including Ignitor Labs, Health Light, Care Light and Foodservice Equipment Reports.