Cook’s Direct Earns Top SEFA Honors

Plus, Zink Foodservice’s Jim Zink and Vollrath take home key awards, all during SEFA’s annual conference.

The team at Cook's Direct earned top honors. Photo courtesy of SEFA.

SEFA honored dealers, suppliers and other industry professionals at its 38th Annual Partnership Conference, held April 28-May 2 in Colorado Springs, Colo.

Cook’s Direct earned SEFA’s Member of the Year award. The company has a forward-thinking approach and dedication to meeting today’s needs while driving growth for SEFA Supplier Partners, SEFA says. The award recognizes Cook’s Direct’s relentless dedication and outstanding accomplishments throughout 2023.

Jim Zink of Zink Foodservice marks the first manufacturers’ rep to earn SEFA’s Executive of the Year award. He earned recognition for “his exemplary leadership and innovative strategies that have expanded our reach and influence,” SEFA says. “His proactive approach and visionary ideas have brought about transformative changes within the industry.”

Other dealer and supplier partner awards including the following:

Dealer Winners:

Circle of Excellence Awards: Gerharz Equipment, Sunflower/Buller Fixture Co. and
Boston Showcase Co.
Pinnacle of Success Award: C & T Design & Equipment Co.
Peak Performer Awards: Jean’s Restaurant Supply, State Restaurant Equipment and Supreme Fixture Co.
High Achiever Awards: Franke Foodservice Supply, Oswalt Restaurant Supply and Supreme Hotel & Restaurant Supply

Supplier Winners:

Supplier of the Year: The Vollrath Co.
Trainer of the Year: Sterno’s Thad Smith
Outstanding Supplier Award-Refrigeration: Kolpak
Outstanding Supplier Award-Tabletop: G.E.T.
Outstanding Supplier Award-Supplies: Cal-Mil
Outstanding Supplier Award-Cooking: Blodgett
Outstanding Supplier Award-Partnership: Duke




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Chris Tomasso worked his way up at the brand, starting out as chief marketing officer in 2006.

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