Costa Coffee Channels Convenience

Customers gain ordering avenues, more at the 4,000-plus unit chain’s recently updated store in England.

November 30, 2023

The modernized Costa Coffee in Plymouth, London, adds options for both on- and off-premise customers. Courtesy of Costa Coffee.

A redesign of a Costa Coffee in Plymouth, England, has given the brand a convenience-driven jolt—a first for the brand’s town center shops.

Touch screen kiosks, a dedicated pickup area (complemented by a digital order status board), and QR code ordering mark a couple of the highlights outlined in a Nov. 30 press release. The store also offers a new assortment of bakery products, made on-site daily. An updated counter, modern seating and additional charging ports for dine-in customers mark a few more changes.

“We can’t wait to hear what our customers think about the new features we’re testing,” says Nick Ridley, retail propositions director of Costa Coffee.

Founded in London by Italian brothers Sergio and Bruno Costa in 1971, Costa Coffee has a presence in 45 countries around the world, with more than 2,800 coffee shops in the U.K. and Ireland, and over 1,300 globally. The brand also has self-serve coffee machines—one of which earned a 2023 Kitchen Innovations Award from the National Restaurant Association; according to the brand’s website, there are more than 9,000 smart cafes around the world.