FER Bolsters Sales Team

Foodservice Equipment Reports has added Matthew Simons to its sales team as senior sales manager, Midwest and West Coast.

Simons joins the magazine with industry sales experience, most recently working as a sales director for a restaurant management software company. His resume also includes serving as an outside sales representative with a restaurant accounting firm and as an account executive for the National Restaurant Association, selling exhibit space and sponsorships for the National Restaurant Association Show.

In his new role, Simons will work directly with foodservice equipment manufacturers and dealers to increase brand awareness through various media options.