Jeremiah’s Michael Keller To Keynote MUFES

Michael Keller, CEO and president of Jeremiah’s Italian Ice, will serve as the keynote speaker at FER’s Multiunit Foodservice Equipment Symposium, taking place February 2-4, 2026, in Clearwater Beach, Fla. Keller will offer a glimpse behind the scenes of the high-growth chain, based in Orlando, Fla., with 160-plus locations across the U.S.

“MUFES attendees will settle in for a fireside chat with Michael, who will share strategies behind Jeremiah’s growth,” says Allison Rezendes, chief content officer of FER. “We’ll talk about design and equipment choices. Attendees—whether from emerging or veteran brands—will come away with new ideas on how to move their business forward.”

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Early bird rate ends November 30! Register to attend MUFES at fermag.com/mufes and use code EARLYBIRD to save $200 off the registration fee.

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MUFES serves as a one-of-a-kind event. Attendees, from chain restaurants and noncommercial foodservice facilities, gain two full days of high-level education sessions geared toward equipment and design. Topics featured in 2026 include optimizing energy use, improving water quality, automation, predictive maintenance and supply chain considerations.

Visit the MUFES website at fermag.com/mufes for a list of speakers so far and to register for the event, taking place at the Hyatt Regency Clearwater Beach Resort and Spa.