Rep Groups Merge To Form Curate

Two manufacturers’ representative groups—Apex Commercial Kitchen Co. and TRC Marketing—have merged to form a new group, Curate.

The merger combines the resources of the two firms to cover 16 states with six offices, four showrooms and test kitchens. The rep group specializes in commercial kitchens, restaurant and bar equipment and tabletop supplies.

“Curate is more than a brand name,” says Executive Vice President Katie Stowe in a statement. “It’s an ethos that encompasses our commitment to building a sustainable foodservice equipment and supplies platform by continually investing in the best people, premiere facilities, robust digital programming and specialized market support.”