Little Caesars Puts Malaysia Expansion in Motion

This month, Little Caesars will open its first restaurant in Malaysia, located in Damansara.

In addition to its standard menu items, the chain will embrace local flavors with regionally inspired menu items like the chicken Hawaiian, three-cheese edge to edge and mushroom soup.

“Launching in Malaysia marks an exciting milestone as we continue to grow our global footprint,” says Paula Vissing, president and chief executive officer, global retail, in a press release. “We’re thrilled to introduce Malaysian guests to our delicious offerings made with fresh ingredients at an incredible value. With Malaysia’s dynamic food culture and strong sense of community, we’re excited to become part of this thriving market.”

The brand’s expansion into Malaysia is led by franchisees Dato’ Vincent Choo and Datin Cynthia Cheong of Little C. Urban Ground; the duo owns and manages multiple QSR brands across the country.

Headquartered in downtown Detroit, Mich., Little Caesars is the third-largest pizza chain in the world, with restaurants in each of the 50 U.S. states, and 31 countries and territories.