In four years’ time, the hot chicken chain has sold 100 franchise units—and then some.
The deal will boost Wasserstrom’s equipment project management capabilities and kitchen design offerings.
The company plans to add the concept to more existing units in the year ahead following positive results.
Chrane says the addition expands its ability to deliver equipment solutions and manufacturer support across the region.
CEO Randy Sharpe says the brand is committed to growing ‘in a thoughtful, strategic way.’
Kelli Valade brings experience from roles with Denny’s, Red Lobster, Black Box Intelligence and Chili’s.
The association’s new Board of Directors chairman brings 40 years’ industry experience to the role.
The manufacturers’ rep firm, serving MAFSI Region 3, also plans a refreshed business direction.
Nathan Miller and Mike Snyder will cover water filtration systems and predictive maintenance, respectively.
Technicians from ATech and Whaley Foodservice are set to advance, representing Region 4 in the association’s new 2026 competition.
Both of the individuals are shifting over from Hoshizaki America, effective this month.
Both individuals bring more than 30 years of experience to their respective roles with the manufacturer.