Manufacturers’ Rep Inks Partnership With BSI

The Walnut Creek, Calif.-based firm has added the maker of food guards and custom servery solutions to its line card.

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Courtesy of Canva.

Inform Foodservice Solutions is now representing BSI and Food Service Holdings in northern California and northern Nevada (MAFSI Region 24).

“Their strong specifier, dealer and end user relationships, coupled with their in-depth understanding of the market, make them the right partners at the right time to help support and drive our collective growth,” says a BSI statement.

Inform represents a range of foodservice equipment manufacturers offering front and back-of-house solutions. By aligning with Denver-based BSI, Inform expands its offerings to include food shields and custom serving lines. In turn, Inform’s territory presence will elevate BSI’s profile among prospective clients.

“BSI will be a strategic component that helps us provide multilateral solutions to the segments we call on,” says Jeff Yates, principal at Inform Foodservice Solutions.

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