Tech24 Seats New CEO 

The individual succeeds Dan Rodstrom, who Tech24 says has played an essential role in the company's development.

Tech24CEO
Cary Reed

Greenville, S.C.-based service company Tech24 has appointed Cary Reed, formerly the COO of Service Experts, as its new chief executive officer.

As CEO, Tech24 says Reed will aim to strengthen the company’s “commitment to providing unparalleled service and comprehensive solutions that meet the evolving needs of the foodservice industry,” plus work to expand its market presence. Reed brings over 25 years of experience in operations, sales management and strategic growth, having worked across multiple industries, including foodservice and HVAC.

Reed succeeds Dan Rodstrom, who is retiring after serving as Tech24’s CEO since 2021.

“This is an exciting time for Tech24 as we embark on new opportunities in the foodservice equipment industry,” Reed says. “I am honored to join such a talented team and look forward to collaborating with our employees, customers, and partners to deliver innovative solutions and exceptional service.”

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