Jack in the Box Plots Added Growth in 1 Key State

The brand’s chief development officer says the latest franchise commitments align with its strategic plan for the Southeast.

Courtesy of Jack in the Box.
Courtesy of Jack in the Box.

San Diego-based Jack in the Box is unboxing new plans to add 15 more units across two cities in Florida, adding to a slate of growth plans for the 2,200-unit chain.

Over the last three years, the chain has secured over 400 new franchise commitments, it says; nearly 10% of the commitments fall within the Sunshine State—a state the brand reentered in 2023, following a 30-year hiatus. Jack in the Box says Florida’s “dynamic population growth and business-friendly environment” are key factors driving the expansion.

From the latest batch, a 10-unit agreement in Orlando is set to be carried out by franchisee Dan Soma, while Darshana Patel has agreed to develop five units in Tallahassee—a new market for Jack in the Box. All locations will operate around the clock, offering dine-in, drive-thru and mobile ordering options.

“Expanding into Florida, one of the nation’s largest and fastest-growing states, aligns perfectly with our strategic plan for the Southeast,” says Tim Linderman, the brand’s chief development officer. “We’re thrilled to bring our iconic brand to Tallahassee, our next new market, and further develop our presence in Orlando.”

Jack in the Box Inc. operates and franchises 2,200 Jack in the Box restaurants across 22 states, plus 600 Del Taco restaurants across 16 states.

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