Foodservice Equipment Reports

SEFA Sends 54 Dealer Salespeople To NAFEM 2017

SEFA has announced it is sending 54 SEFAPros, all expenses paid, to NAFEM 2017 in Orlando, Fla., next month. It is the second NAFEM Celebration Trip that the South Barrington, Ill., buying group has hosted. The 54 members going on the trip met strict criteria over the past two years and advanced through the SEFAPro Training Program, which focuses on training in product knowledge, selling/business knowledge, and safety and operations.

SEFA’s dealer membership comprises 71 independently owned and operated E&S dealers.

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